WordPress Plugin Setup
The last step to setting up a WordPress site is to install WordPress plugins. My own Amazon plugins can be installed on the site at this point, but that is not the purpose of this stage in the training because advertising won't be put on the site until it is built. For this reason, I will be waiting a few lessons before I actually go through all of this for my plugins. This chapter is really about the other plugins that I use on my Amazon affiliate sites. These are actually free plugins that can be installed directly through WordPress, just like I did with the Weaver theme. If I am looking to achieve something particular on one of my Amazon affiliate sites, I will definitely attempt to search the free plugins to see if something is there that can do the work for me. However, beyond those types of plugins, there is really one main plugin that I will use on all of my Amazon affiliate sites, so that is the plugin I would like to have you install now. This plugin is SEO Ultimate, which takes care of all of the backend SEO for us on the site. Many people may have tried this plugin or already use All-in-One SEO - either one is really OK but SEO Ultimate is just my personal preference (and what I have used for years with good results). To start, look for the Plugins link in the left-hand WP admin menu. Hover over it and click on Add New in the list of subitems. Now, type SEO Ultimate into the search text box on the Install Plugins page. You should then see SEO Ultimate as the first plugin listed - just click on the Install Now link under the name of the plugin: After the plugin is installed, click on the Activate Plugin link provided: After the plugin is activated, you'll be taken to the list of active plugins on your site. Look for SEO Ultimate listed there. Then find and click on the Title Tag Rewriter link, as shown below: On the Title Tag Rewriter page, I am looking for this: {blog} I want to remove all instances of {blog} that can be seen in the picture above, EXCEPT FOR THE FIRST! I also want to remove keystroke symbol (a vertical line), as well as the space before and after it. This prevents the primary keyword phrase for my site, the blog title (which is represented here as {blog}), from being repeated in the title of all of the pages throughout the site - just the home page. I believe using the main keyword phrase in that regard on all pages of a site could be viewed as keyword spam. I've shown what this looks like afterward below:
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