Words for talking link building

There are some terms that I’m going to use. Good to know, even for an SEO newbie. When discussing link building we need these terms badly, to understand each other. Just like mama, papa, give or take for a baby.

First, inbound and outbound links.

Each page can have both inbound links and outbound. An inbound link is any link that points from another site to your web page. An outbound link is any link from your web page to another site.

Inbound links are also called backlinks, as they "link back” to you. Both inbound and outbound links are external links. So, External links are those that link pages of different sites.

Remember when talking about Mr.Robot I mentioned internal and external links? And I asked you to make internal links between your web pages.

Internal links are those that link pages of your site to one another.

Also, there’re incoming and outgoing links. They relate to web pages, not to websites.

An incoming link is any link that leads to a page. And an outgoing link is any link that stands from this page.

Too many link species for you? Don’t worry, this will soon get settled in your mind. And you can always check this page if you can’t remember what is what.

Now... connections, knowing people, steel supplies — that was a good example, right? But all these imagery aside, what good do links do for your SEO?